Faust

Faust / Testimonials Promotional Piece

So the business side of the partnership said, “We gotta get serious and put something more business-y out there. Maybe we should assemble all of our great client testimonials into one piece.” The creative team here was underwhelmed by the idea; the project languished. Until, that is, the business side and the creative side were in the car discussing the project saying, “Maybe it would be funny to throw a testimonial in from someone who has no relevance to our business ... like my mom ... and our dry cleaner ... and your waxing esthetician.“ Genius! Faust provided concept, design, production, copywriting and print management.

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